Episode 50 - Soma Sara, author, founder and CEO of Everyone’s Invited

Toxic Masculinity in the Workplace: what every leader needs to Know

We speak with Soma Sara, author, founder, and CEO of Everyone’s Invited

 

72% of women have either encountered or witnessed inappropriate behaviour from male colleagues at work.

A third (32%) of women say their careers have been affected by sexual harassment.

What’s caused this? And what do leaders need to do about it?

Soma Sara, author, founder, and CEO of Everyone’s Invited joins us to answer these questions. In June 2020, Soma Sara founded Everyone's Invited, an anti-rape movement organisation that allows survivors of rape culture to share their stories through testimonies anonymously on their website and Instagram profile. Soma was included in the BBC 100 global list of inspiring and influential women of 2021 and won the 2021 Harper's Bazaar Activist of the Year award.

Soma shares with us what leaders need to know about misogyny in and outside the workplace and how to tackle it. We discuss the many forms that toxic masculinity can take, including the ones that may be hiding in plain sight. And we talk about the role that we can all, including leaders, play in challenging toxic masculinity, creating safer spaces and more inclusive cultures that not only benefit women but help everyone. All of these themes are explored in Soma’s book, also called Everyone’s Invited, which is out now in paperback.

This is a frank, eye-opening discussion that some may find shocking - but you’ll be glad you listened.

Trigger warning - this episode contains references to themes of sexual assault and rape, which some individuals may find distressing.

 

Everyone’s Invited https://www.everyonesinvited.uk/

Everyone’s Invited book by Soma Sara https://www.everyonesinvited.uk/book

Stats above are taken from https://www.peoplemanagement.co.uk/article/1797842/third-womens-careers-affected-sexual-harassment-study-finds

We are delighted that this episode of Starts At The Top is sponsored by Arvato CRM Solutions. Arvato CRM Solutions designs and delivers award-winning customer service, business process outsourcing (BPO), and digital and intelligent automation solutions for some of the world’s most respected brands, as well as innovative charity and public sector clients. They partner with clients to help them define their customer experience and transformation strategies by implementing the right technology, people and processes to improve their customer journey, while driving new efficiencies and helping them prepare for the future. To find out more about how Arvato CRM Solutions could help an organisation like yours and to receive a free no-obligation chat visit their website.

 

 

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Editing and production from Syren Studios and Paul Thomas

Music by Joseph McDade https://josephmcdade.com/music

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